Case Studies
PPE Manufacturer and Distributor Email Marketing
Target Markets – Manufacturing & Industrial, Healthcare, Businesses
- Generated over $35,000 worth of revenue for an eCommerce Industrial Supply company.
- Over 150 email campaigns sent with an 11.3% clickthrough rate, well above industry average
160
- Campaigns sent
323.4K
- Emails sent
97.1%
- Delivery rate
13.9%
- Open rate
4,945
- Unique clicks
11.3%
- Click rate
$37,492.62
- Total revenue generated
$25.5K
- Email Campaign
Aeronautical and Industrial Painting Supplier LinkedIn Marketing
Target Markets: Aerospace, Paint Shops (SMBs)
Completely revamped client LinkedIn profile including:
- Custom-designed new header image graphic
- All-new keyword rich “About” copy for increased SEO
- Multi-part messaging script for outreach to pre-identified target prospects
- Custom content targeted to new connections through Email Marketing campaigns
1 Month Results
975
- Total Connections
75
- New Connections
161
- Prospects
7
- Hot Leads
1
- Warm Lead
Medical Equipment Manufacturer LinkedIn Marketing
Target Markets: Medical Products Distributors
Completely revamped client LinkedIn profile including:
- Custom-designed new header image graphic
- All-new keyword rich “About” copy for SEO
- Created multi-part messaging script for outreach to pre-identified target prospects
*This manufacturer has an exceptionally small market with long lead times.
Quarterly Results
253
- Total Connections
71
- New Connections
81
- Prospects
11
- Hot Leads
5
- Warm Leads
Enterprise Performance Management Software Company
LinkedIn Marketing
Target Markets: Manufacturing, Enterprise, Small Business, Government
Completely revamped 4x client LinkedIn profiles including:
- Custom-designed new header image graphics
- All-new keyword rich “About” copy for SEO
- Created multi-part messaging script for outreach to pre-identified target prospects
- Custom content targeted to new connections through Email Marketing campaigns
6 Month Results
15,500
- Connection Requests Sent
7,063
- Connections Made
4,832
- Active Conversations Taking Place
433
- Leads
Medical Equipment Manufacturer SEO & Site Improvements
Client was experiencing extremely poor site load time (between 10 – 20 seconds) as well as script errors that were potentially harmful to the site.
Strategic Industrial Marketing identified the core issues and executed the following to improve SEO and site performance:
- Completely rebuilt the site on an upgraded hosting server with theme updates and new plugins
- Redesigned and enhanced landing pages and site design aesthetic
- Updated home page and landing page content with robust, keyword rich copy (13 keywords on Page 1)
- Drastically decreased site load time to under 2 seconds!